Don’t stock it until you’ve checked it
Get a buying-intent estimate before you commit cash to inventory, ad spend, or product photography.
Free. No signup required. Results are shareable.
likely to buy
Top signal: Parents and higher-income households respond best to this offer.
Check demand quickly
Get a directional signal before you commit cash to stock, creative, or promotions.
See likely interest
Understand how many people are likely to buy and where interest starts to drop off.
Improve the offer
See what to adjust in the product, pricing, or pitch before launch.
Before you invest in inventory, product photography, or ad spend, WouldTheyBuy gives you a research-backed demand signal built on the methodology from Semantic Similarity Rating (arXiv:2510.08338, Maier et al., 2024). You get a purchase-intent score on a 5-point scale with demographic breakdowns showing which customer segments — by age, income, and shopping habits — are most likely to buy. Use it to test ecommerce product ideas, check product demand across different price points, and validate products before committing to inventory. The whole process takes about 60 seconds and is completely free.
How it works
Describe the product
Share what you want to sell, who it is for, and the planned price.
Review the estimate
See likely demand, audience breakdowns, and which segments show the strongest interest.
Refine before you order
Adjust the angle, bundle, or price based on signals — before you spend on inventory or ads.
Frequently asked questions
Can I test a product before I add it to my Shopify store?+
Yes — that is exactly what WouldTheyBuy is for. Describe the product and your target price, and get a purchase-intent estimate in 60 seconds, before you invest in inventory or listing photography.
How does this compare to running a test ad?+
Test ads cost money and measure clicks, not buying intent. WouldTheyBuy gives you a research-backed purchase-intent score on a 5-point scale with demographic breakdowns — for free, in about a minute.
Is WouldTheyBuy free?+
Yes, completely free. No signup, no credit card, no hidden fees.
Can I test different price points for the same product?+
Yes. Run separate tests at different prices and compare the scores to find the price point with the strongest buying signal before committing to inventory.